Adidas Sold 1 Million Shoes Made Out Of Ocean Plastic in 2017

Screen Shot 2018 04 12 At 2 24 35 Pm

According to Adidas' CEO Kasper Rorsted the company  sold 1 million shoes made out of ocean plastic last year.

The new versions of their UltaBoost shoe have been made from plastic found from the ocean. Launching last year, the global sportswear giant released 3 new versions of the show who have partnered with the environmental initiative Parley for the Oceans to create the shoe. 

At the time, Adidas said it it wanted to create a million pairs of the UltraBoost shoes.

"We last year sold 1 million shoes made out of ocean plastic," Rorsted told CNBC in a recent TV interview.

Each pair of shoes reuses 11 plastic bottles.

What do you think about having Turks & Caicos being involved in this initiative?

Image credit @parley.tv

Written By

Drew Scrymgeour

Comments